Digital Media Associate

Location: Washington, D.C.
Job Code: 3939
# of Openings: 1

Description

Are you up for a meaningful challenge? Do you aspire to use your creativity to drive social change? 

 

Then come join our team of sharp, passionate and (sometimes) quirky activists.  In our 30+ years, we’ve helped elect presidents; fought for stricter regulations on tobacco, drunk driving and carbon emissions; united foster children with their forever families; and helped bring health coverage to all Americans.   

Our mission:  to create real and lasting positive change in the world.  And between our D.C. home base and our Seattle and San Francisco offices you’ll find all the know-how and drive to create advocacy campaigns that deliver real results.

We arepolitical communications professionals, issue experts, comms and advertising gurus, designers, writers, social and digital strategists, media planners and multi-media producers

You areDigital Media Associate who knows how to:

  • Collaborate with digital media planners to develop targeting, digital media strategies and performance reports
  • Develop and manage paid social advertising campaigns
  • Monitor campaign performance and optimize campaigns to achieve client goals
  • Manage vendor communications, negotiate rates and added value, and manage insertion orders (IO's)
  • Establish a consultative relationship across a variety of teams and stakeholders, while continuously adjusting strategy and tactics to achieve client's goals
  • Stay up-to-date on industry trends and best practices, and apply relevant learning to work

You have…

  • Bachelor’s degree from a four-year college or university in Marketing or Business
  • Minimum two years’ experience in digital media planning/buying/analytics
  • Advertising product knowledge (ad types, targeting, and tracking capabilities) on social media and display platforms
  • Campaign management experience on Facebook, Twitter, Snapchat, Linkedin, Google YouTube, Display & Video 360 (formally Google DBM and DCM)
  • Leverage and maintain strong relationships with partners, remain up to date on partners and their offerings
  • Diverse account background including direct response and awareness
  • Familiarity with media analytics tools
  • Ability to analyze campaign performance and make recommendations for optimization
  • Strong Microsoft Excel skills
  • Well-organized and highly detail-oriented
  • Self-starter ready to grow, learn new skills, think big, and get the job done

GMMB is an equal opportunity employer. All applicants are considered without regard to race, color, religion, national origin, sex, sexual orientation, gender identity or expression, age, disability, marital status, veteran status or any other discriminatory factors prohibited by law.





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