Planner, Insights & Strategy

Location: Dallas, TX
Job Code: 1772
# of openings: 1


The Integer Group is looking for a street-wise strategist and problem-solver, a trend spotter, an insatiably-curious futurist and creative collaborator that is looking to move to the next level in their planning career in our Dallas, Texas agency.

The Planner, Insights & Strategy, is the day-to-day support strategist to the senior account planning lead. She/he is focused on hunting insights and unearthing marketplace/cultural truths. The core contribution of this person at Integer’s Dallas office will be to support client initiatives by collecting and synthesizing research results to help inform strategic recommendations that result in ground-breaking, creative solutions.

DNA Makeup:

  • 60% Insights hunter – experienced in collecting and gathering data points, observations, marketplace POVs and trends in support of client initiatives
  • 20% Conceptor – experienced writer, wire-framer and customer journey mapper that can turn complex or new constructs into inspiring briefs
  • 20% Research consultant – experienced in managing primary and secondary research

Job Description

  • Collaborate with clients and internal partners to generate ideas and strategies that utilize innovative, emerging media/technologies
  • Help to identify and develop organic growth opportunities with existing client
  • Inspire innovation and great work; oversee related consulting projects and solution implementation
  • Contribute to the expansion of the Insight & Strategy department within Integer
  • This position reports directly to the Senior Director, Insights & Strategy and is a core member of Integer’s broader Insights & Strategy team

Job Requirements

  • Minimum 2-3 years of experience in an advertising, digital strategy, account planning, marketing or research role within a consultancy, agency, or marketing-driven organization
  • Solid understanding and application of shopper/retail marketing best practices
  • A self-starter with an entrepreneurial spirit with vision to enact change within the agency and the industry
  • Ability to thrive in a fast-paced, ever-changing and demanding professional environment
  • Flexibility to work extra hours with limited advance notice
  • Proven ability to support large-scale, complex projects
  • Some domestic travel may be required 

The Integer Group® is one of the world's largest promotional, retail, and shopper marketing agencies, and a key member of Omnicom Group Inc. Integer lives at the Intersection of Branding and Selling® and creates strategic marketing solutions for clients in categories that include retail, beverage, packaged goods, telecommunications, home and shelter, automotive aftermarket, and power sports. Integer has more than 1,200 employees working in U.S. locations as well as international offices in Africa, Asia, Australia, Europe, the Middle East, North and South America.  To find out more about what makes Integer a great place to be, watch our Be Infectious video, join our conversation on Shopper Marketing at Shopper Culture, or follow us on Social Media -

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