Retail/CPG Art Director

Location: Dallas, TX
Job Code: 1726
# of openings: 1


The Integer Group is seeking an Art Director for our Dallas office.  Working under the direction of the Creative Director, the Art Director develops visual conceptual solutions for a full range of creative/marketing ideas with an emphasis on CPG, retail and shopper innovations and promotions. The Art Director manages outside talent as well as resources within the agency, utilizes their highly skilled concepting skills to develop ideas, cultivates an integrated marketing approach, and optimally utilizes teamwork with writers, designers, and other team members to obtain exceptional results.



Demonstrates above-average design/conceptual skills to create concepts/copy that consistently deliver results for our clients.

  • Creates compelling concepts/designs with skill and personal style
  • Delivers innovation in both retail promotions and digital integration
  • Studies and develops effective communication that overcomes purchase barrers at retail (physical and digital)
  • Delivers ideas that are creative and appropriate for the business
  • Demonstrates passion and desire for learning
  • Manages and organizes personal workload and deadlines
  • Understands agency environment and acts appropriately


Creates compelling concepts/designs with skill and personal style

  • Demonstrates above-average skills needed for art direction including:
    • Design sense (i.e., color theory, typography, composition)
    • Wide range of thinking and design that translates into breakthrough innovations in retail and shopper marketing
    • Applying knowledge of Brand Voice and Audience (i.e., look, tone, and feel)
    • Computer fluency
    • Knowledge of industry trends, CPG/shopper marketing and ability to incorporate these into developed work
  • Demonstrates exceptional problem-solving skills through an ability to generate multiple solutions/creative concepts/layouts across all platforms (promotional, retail, and advertising mediums).
    • Pulls inspiration from personal and public life experiences and applications to develop innovative creative solutions
    • Social and digital fluency

Delivers ideas that are creative and appropriate for the business

  • Conceptual thinking
  • Ability to think visually
  • Communicates concepts to senior team members, Account Leadership, Insight & Strategy and support groups quickly and effectively.
  • Demonstrates the ability to present concepts to clients clearly and concisely.
  • Demonstrates a basic understanding of marketing strategy and delivers concepts according to the set objectives and strategies outlined in the creative brief.
  • Uses store visits and internal education to further learn the business and retail intricacies.
  • Shows ability to support creative ideas with fact-based rationale.

Demonstrates passion and desire for learning

  • Works closely with Sr. AD, Sr. Writer, ACD, or CD during all stages of a project to ensure opportunity for learning and guidance.
  • Is open to and takes creative direction from senior team members and translates that direction into action.
  • Shows initiative through independent thinking and problem solving.
  • Is driven to do the best work on every project regardless of scope or medium.
  • Demonstrates working knowledge of existing media channels, and a desire to engage with emerging media channels.

Manages and organizes personal workload and deadlines

  • Understands the roles of different departments and the basics of getting a job through the system.
  • Manages schedules and meets deadlines.
  • Knows when to and is willing to ask for help.
  • Shows project leadership by delegating work to and managing interns as well as outside resources (e.g., photographers, illustrators, television/video producers).

Understands agency environment and acts professionally

  • Collaborates on concepts with team members.
  • Shows business maturity through presence, behavior, and work-ethic.
  • Shows financial responsibility by working within project budgets, finding innovative cost-saving solutions, and completing timesheets every week.
  • Establishes and maintains the agency “Vision and Values” in the department and the agency.


  • Bachelor’s Degree or US equivalent.
  • (3+ years) with portfolio demonstrating integrated campaigns (concept through execution) with an emphasis on CPG/shopper marketing
  • Open-minded and personable with innate conceptual design ability.
  • Able and willing to listen, learn, and take direction well
  • Flexibility – able to work extra hours with little or no advance notification.
  • Listens and applies constructive criticism in job execution and performance issues
  • Able to apply learning’s from job to job
  • Good communication and organizational skills
  • Demonstrate ability to work as part of a team.

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