Careers


Associate Creative Director

Location: Dallas, TX
Job Code: 1720
# of openings: 1

Description

The Integer Group is seeking an Associate Creative Director for our Dallas office.  Working under the direction of the Creative Director, the Associate Creative Director manages a subset of the creative team and is responsible for final creative materials within that subset with an emphasis of creating consistently dramatic results for our clients with an emphasis on CPG/shopper marketing innovations and promotions.

The ACD fosters flawless execution by analyzing projects within their subset on each phase of the job (presentation, photo shoot, production, etc.), provides strategic leadership to the team by working on group development of strategic skills, cultivates an integrated marketing approach to a client’s business by exhibiting strong conceptual abilities and expertise in the field of retail and shopper marketing on all creative/marketing platforms and assumes a front-line leadership role by influencing team dynamics and providing problem-solving expertise.

JOB SNAPSHOT:

A management-level creative position that requires mastery not only of skills to create concepts/copy but also a strong grasp of retail and shopper marketing strategy and an ability to motivate others in a way that consistently delivers results for our clients and elevates the agency’s work.

  • Demonstrates leadership aptitude

  • Manages and organizes team workload and deadlines

  • Expertise of CPG/shopper business and trends

  • Delivers consistent expertise in execution

  • Master and teacher of design and/or copywriting

  • Exhibits strong mentorship capabilities

  • Understands agency environment and acts appropriately

 

DUTIES AND RESPONSIBILITIES

Demonstrates leadership aptitude

  • Leadership aptitude

    • Possesses a strong creative vision.

    • Omni-channel creative approach that overcomes purchase barriers and communicates brand/promotional benefit at retail (physical and digital)

    • Leads by example.

      • Problem-solving mentality

      •  Composure under stress

      • “Does the right thing”

      • Self teaching

    • Ability to adapt to different working styles.

    • Partners with agency colleagues (Account Supervisors, Senior Planners, etc.) to develop and drive the vision for the projects under their supervision.

  • Demonstrates and teaches exceptional problem-solving skills through an ability to generate multiple solutions/creative concepts across all platforms (promotional, retail, and advertising mediums)

    • Brings outside inspiration and life experience to team members to inspire and develop innovative creative solutions

    • Social and digital expertise

Manages and organizes team workload and deadlines

  • Managing down:

    • Ability to evaluate briefs and ask relevant questions to clarify project objectives prior to the start-up

    • Understands how to assign appropriate resources and help manage workflow

    • Effectively directs, evaluates and edits work; provides clear, actionable feedback

  • Managing up:

    • Knows when to engage Director-level support.

    • Communicates with CD, Account Service, and support groups in a timely and effective manner

  • Managing clients:

    • Always acts professionally

    • Knows when and how to push back

    • Fosters productive partnerships with clients at the appropriate level

Delivers consistent expertise in execution

  • Mastery of creative skills with the ability to delegate and teach:

    • Conceptual thinking

    • Impeccable sense of design and language.

    • Expertise in retail/shopper marketing

    • Part of the day-to-day creative team deliverables

    • Brand Voice and Audience (i.e., look, tone, and feel)

    • Incorporation of industry trends, CPG/shopper marketing into developed work.

    • Effective differences between promotional, retail, and advertising mediums.

  • Mastery of creative presentation skills with the ability to delegate and teach:

    • Designs and presents all aspects of the presentation against the brief/objectives of the assignment

    • Consistently supports creative ideas with fact-based rationale

    • Presents concepts to clients clearly and concisely, with and without the presence of a CD

  • Shows deeper understanding of marketing strategy by delivering concepts that both deliver on and push beyond the objectives and strategies outlined in the creative brief

Exhibits strong mentorship capabilities

  • Understands difference between doing and coaching; knows when to do one or the other

  • Provides thought leadership on both strategic and conceptual levels

  • Demonstrates ability to perceive the needs of junior associates to help them grow

  • Knows how to elevate the work of others/make the team shine

Understands agency environment and acts professionally

  • Collaborates on concepts with team members

  • Demonstrates an understanding of and ability to work with, different departments to effectively and efficiently move jobs through the system

  • Shows initiative through independent thinking and problem solving

  • Shows business maturity through presence, behavior, and work ethic

  • Shows financial responsibility by working within project budgets, finding innovative, cost-saving solutions and completing timesheets every week

  • Establishes and maintains the agency “Vision and Values” in the department and the agency

 

QUALIFICATIONS AND REQUIREMENTS

  • Bachelor’s Degree in Design, related field, or US equivalent.

  • Six plus years of diverse art/writing & marketing experience with portfolio.

  • CPG/shopper marketing experience mandatory

  • Open-minded and personable with innate conceptual design ability.

  • Able and willing to listen, learn, and take direction well

  • Flexibility – able to work extra hours with little or no advance notification.

  • Listens and applies constructive criticism in job execution and performance issues

  • Able to apply learning’s from job to job

  • Good communication and organizational skills

  • Demonstrate ability to work as part of a team. 




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